Any newspaper Graphic Designers here?
- Thread starter Dubsta
- Start date
Yeah I do.
Let's say Im working in Photoshop, and I have to make a spot color ad. So, Black and White...and one color...lets say red. The document has to be CMYK. How can I output it and have only the red parts be red, and not have any other red show up in the ad.
Cause if the pictures are B&W(let's say cars) the CMYK information will be in them, and they will come out a tint of red. Do you understand what I mean.
It's fine if the ad will run on a CMYK page. It will look like it was created. But if the ad runs on a JUST SPOT RED page...basically the whole ad will be red and black. Red showing up in parts that you only want B&W.
Any ideas?
Let's say Im working in Photoshop, and I have to make a spot color ad. So, Black and White...and one color...lets say red. The document has to be CMYK. How can I output it and have only the red parts be red, and not have any other red show up in the ad.
Cause if the pictures are B&W(let's say cars) the CMYK information will be in them, and they will come out a tint of red. Do you understand what I mean.
It's fine if the ad will run on a CMYK page. It will look like it was created. But if the ad runs on a JUST SPOT RED page...basically the whole ad will be red and black. Red showing up in parts that you only want B&W.
Any ideas?
Randman
HA! HA! HA!
As long as you create the ad just using white, black and red (magenta), you should be fine. The ad will print in CMYK, but the cyan and yellow sheets will be blank, so they can be discarded. As long as the camera folks don't reverse the plates, you should be fine. FYI, if this is the case, I'd recommend adding a little black (about 8% depending on the press and the amount of black on the page) to the magenta to give it more of a red look and less of a purplish one when it prints.
Does that answer your question?
Oh, and when the ad is printed, it won't likely be printed via PhotoShop, but Quark, InDesign or some other publishing application.
Does that answer your question?
Oh, and when the ad is printed, it won't likely be printed via PhotoShop, but Quark, InDesign or some other publishing application.
I am a full time designer for a newspaper. We have pondered this question for a long time...so I have to take it upon myself to figure it out.
I see what you are saying. But no matter what, my document has to be CMYK. So would that not mean that say, the pics of the cars which would be black and white, also have the color values of CMYK?
I have done what you said..and the whole ad is just gross.
I see what you are saying. But no matter what, my document has to be CMYK. So would that not mean that say, the pics of the cars which would be black and white, also have the color values of CMYK?
I have done what you said..and the whole ad is just gross.
pds
Registered
It kind of depends on how your newspaper prints. I used to design a tabloid that printed as cut sheets and then we went to a web press. We could run spot colors when it was done on the flatbed, they just ran the one page through another press. It was an expensive option, - extra film, extra plates and the extra clean-up - but we did it for picky advertisers (at a premium of course). When we went to the web, the possibility disappeared.
Is there color in the rest of the document? You can't run spot color in a 4 color web print run. You have to find the cymk approximation of the spot color.
The reason is that spot color is mixed separately and printed on the page from it's own tray. So in theory a six color web will do it, but our printer couldn't.
Is there color in the rest of the document? You can't run spot color in a 4 color web print run. You have to find the cymk approximation of the spot color.
The reason is that spot color is mixed separately and printed on the page from it's own tray. So in theory a six color web will do it, but our printer couldn't.
Randman
HA! HA! HA!
Are you trying to create an ad that is basically black and white, but certain elements, such as a car, are magenta?
Is the ad of a photo, or an illustration or just text? If it's a photo, you'd need to a) convert the entire photo to B&W, then use the lasso tool and go through and re-add color (magenta) to what you want colored; or b) use the lasso tool and pick what parts you don't want magenta and convert those to B&W leaving the magenta element untouched.
Both would be time-consuming. If that were the case (I'm in editorial not advertising), I'd suggest a0 converting the photo to greyscale, then doing a color (magenta) overlay over the parts you want colorized; or b) converting the photo to greyscale, then doing a clipping path over what you to be red and then importing the original magenta elements (which would also be from a clipping path).
If it's in illustration, you can just use the paint brush and fill in the areas you want to be red.
However, if there are any other color elements (cyan or yellow) on the ad, then those will still reproduce when printed, but they wouldn't be used when printing, so you could have some problems.
What are you using to print?
And my honest opinion (from what little we know) is you're better off just running the photo of the car(s) in black and white, then using magenta as a color headline/text superimposed onto the photo.
Is the ad of a photo, or an illustration or just text? If it's a photo, you'd need to a) convert the entire photo to B&W, then use the lasso tool and go through and re-add color (magenta) to what you want colored; or b) use the lasso tool and pick what parts you don't want magenta and convert those to B&W leaving the magenta element untouched.
Both would be time-consuming. If that were the case (I'm in editorial not advertising), I'd suggest a0 converting the photo to greyscale, then doing a color (magenta) overlay over the parts you want colorized; or b) converting the photo to greyscale, then doing a clipping path over what you to be red and then importing the original magenta elements (which would also be from a clipping path).
If it's in illustration, you can just use the paint brush and fill in the areas you want to be red.
However, if there are any other color elements (cyan or yellow) on the ad, then those will still reproduce when printed, but they wouldn't be used when printing, so you could have some problems.
What are you using to print?
And my honest opinion (from what little we know) is you're better off just running the photo of the car(s) in black and white, then using magenta as a color headline/text superimposed onto the photo.
Natobasso
Tech-Bot 5000
If you lay the ad out in a layout program, you can control what's a pms color and what isn't. You can cut it down to a 2 color ad for spot, or it will print out the same (relatively, the spot will get translated to its closest 4 color equivalent) by saving out the photos and all other black material on one file and the red/pms color on the other file, then put them together in a layout program.
Should solve your dilemma, and then you can provide a file for either process that will look good. If you have to use only one color, then you will end up with a "red" or "black" ad only.
Should solve your dilemma, and then you can provide a file for either process that will look good. If you have to use only one color, then you will end up with a "red" or "black" ad only.